YoVDO

App Marketing: Mobile App Marketing & Growth Hacking

Offered By: Udemy

Tags

Digital Marketing Courses

Course Description

Overview

Comprehensive App Marketing including Influencer Marketing, App Store Optimization ASO, Advertising, Word of Mouth

What you'll learn:
  • App Marketing
  • ASO
  • Mobile App Marketing
  • App Store Optimization
  • Mobile App
  • Mobile Game Marketing
  • Mobile Marketing

This is the definitive course on app marketing to help with your go-to-market app launch. Please note that this is NOT just a course on app store optimization (ASO). This is a more comprehensive course on marketing your app in the market for maximum impact.

I led the mobile app marketing for a Google venture-backed startup (Series E) in Silicon Valley. In just four months, I increased downloads by 71% and mobile app revenue by 89%.

I was also the Vice President of Marketing for aGoogle accelerator startup and a global marketing manager for Sony PlayStation. In addition, Iwas the marketing lead for a top-selling app on apps-dot-com. I taught college-level digital marketing and received my master's in business administration from the #1 ranked school for marketing in the USA.

Below are a few of the app marketing lessons in this course.

  • How to get tons of people installing your app and actually paying you!

  • Silicon Valley app marketing growth hacks for fast growth

  • Launch strategies for your app

  • App store optimization (ASO)

  • Cost-effective advertising for acquiring app users and paying customers

  • Influencer marketing for apps

  • Word of mouth app marketing

  • Social media advertising

  • App marketing case studies

I expect the content to evolve as I get questions from you about app marketing and mobile app marketing.

Let's get marketing!



Taught by

Dekker Fraser, MBA

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