Building a Community for Your Game from Scratch

Discover effective strategies for building a game community from the ground up in this 2019 GDC talk by No More Robots founder Mike Rose. Learn from Rose's experiences in cultivating thriving communities for games like Descenders and Not Tonight, and gain actionable insights that any developer can apply to foster their own engaged player base. Explore step-by-step methods for community building, understand the importance of player engagement, and uncover techniques to create buzz around your game before and after launch. Gain valuable knowledge on how to leverage social media, Discord servers, and other platforms to connect with your audience and build a loyal following. Whether you're an indie developer or part of a larger studio, this talk provides essential guidance on creating and nurturing a passionate community around your game.

Game Discoverability Day: Building a Community for Your Game from Scratch