Design by the Numbers - Using Data for Good

Explore the deep world of data-driven design in this 2019 GDC Mobile Summit session, using the launch of Looney Tunes: World of Mayhem as a case study. Delve into the value of data, analytics, and logs while examining key metrics and tracking behaviors related to engagement and player questions. Learn how to effectively monitor resources, utilize economic and combat dashboards, and understand what constitutes good design. Discover why economic constraints can be beneficial and how reality should align with design principles in mobile game development.

Intro
The Value of Data
Analytics & Logs
The Usual Suspects: Key Metrics
Tracking Behavior - Engagement
Tracking Behaviors - Questions
Tracking Resources
Economic Dashboards
Combat Dashboards
What Does Good Look Like?
Economic Constraints are Good
Reality Matches Design