YoVDO

Consumer Selling Strategies

Offered By: Santa Barbara City College via California Community Colleges System

Tags

Sales Courses Customer Service Courses Consumer Behavior Courses Service Management Courses Marketing Research Courses

Course Description

Overview

Study of the principles of sales and customer service. Examines how the differences between buyers and sellers impact sales, purchasing and service decisions. Also briefly reviews the use of marketing research methods.Hours: 54 (54 lecture)Transfer Information: CSU TransferableSBCC General Education: NoneGrading Options: Pass/No Pass or Standard Letter

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