YoVDO

Salesforce Marketing Cloud: Getting Started

Offered By: Pluralsight

Tags

Salesforce Courses Governance Courses Compliance Courses Marketing Automation Courses Salesforce Marketing Cloud Courses

Course Description

Overview

Marketing Cloud is a big place with a lot of options. This course will teach you the basics of Salesforce Marketing Cloud and potential pitfalls to avoid.

In this course, Salesforce Marketing Cloud: Getting Started, you’ll learn the basics of Salesforce Marketing Cloud and the key areas to understand as you begin your journey with this new cloud. First, you’ll explore the account structure of Marketing Cloud and some of the important facts about features and cost levers. Next, you’ll discover marketing automation basics, and how these concepts are delivered within Salesforce Marketing Cloud’s studios and builders. Finally, you’ll learn the importance of security, governance models, and compliance. When you’re finished with this course, you’ll have the skills and knowledge needed to manage the basics of Marketing Cloud and understand the framework you’re working in.

Taught by

Shane Smyth

Related Courses

Startup Boards: Advanced Entrepreneurship
Stanford University via NovoEd
The European Union in Global Governance
iversity
Public Privacy: Cyber Security & Human Rights
Humboldt-Viadrina School of Governance via iversity
Villes africaines I: Introduction à la planification urbaine
École Polytechnique Fédérale de Lausanne via Coursera
Leadership in 21st Century Organizations
Copenhagen Business School via Coursera