WordPress: SEO
Offered By: LinkedIn Learning
Course Description
Overview
Drive more visitors to your WordPress site by performing search engine optimization, or SEO, with the help of two powerful plugins: Yoast SEO and the All in One SEO Pack.
Syllabus
Introduction
- Reach customers with SEO
- What you should know
1. SEO Principles
- Fundamentals of SEO
- Keyword strategies
- SEO factors outside of WordPress
- SEO factors inside WordPress
- Speeding up your site
- Build for the mobile index
2. SEO All in One Pack
- Install and activate All in One SEO Pack
- Complete Welcome Wizard
- Add SEO info for posts and pages
- Add focus key phrase
- Add XML sitemaps
- Add social meta
- Pro features
3. WordPress SEO by Yoast
- Install and activate Yoast SEO
- Import SEO content
- Configuration workout and initial setup
- Add SEO info to posts and pages
- Improve posts with the Yoast SEO optimizer
- Add social info to posts and pages
4. WordPress SEO by Yoast Settings
- Bulk edit posts and pages
- Configure search appearance
- ConfigureXML sitemaps
- Verify Google Search Console
- Redirect URLs automatically
- Yoast Premium plugins
- Build a reusable import file
Conclusion
- Optimize your posts
Taught by
Patrick Rauland
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