Building a Small Business Website with Shopify
Offered By: LinkedIn Learning
Course Description
Overview
Learn how to plan, design, build, and open an ecommerce website using Shopify.
Syllabus
Introduction
- Building a small online store with Shopify
- What you need to follow this course
- Demo project overview
- Establish site purpose and goals
- Identify site requirements
- Making a basic content inventory
- Tips for writing copy
- Tips for sourcing images
- Working with images
- Set up your brand
- Find a theme that meets your needs
- Using the theme editor
- Customize theme settings
- Customizing the header
- Customizing the footer
- An introduction to templates
- Introduction to the content editor
- Create a Contact page
- Create an About page
- Create a blog
- Add products
- Create custom collections
- Customize the Home page
- Customize the Checkout page
- Organize navigation
- Showing up in search engines
- Understanding cost of ownership
- Extending your site's capabilities
- Reviewing site specifications
- Testing the site before going live
- Site security
- Growing your online business
Taught by
Carrie Dils
Related Courses
Writing for the WebOpen2Study Digital and Social Media Marketing
Salford Business School, University of Salford via iversity Digital Marketing Capstone
University of Illinois at Urbana-Champaign via Coursera Introduction to Google SEO
University of California, Davis via Coursera Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more
IE Business School via Coursera