Translate Your UA Events to GA4's New Data Model

Learn how to migrate Universal Analytics events to Google Analytics 4's new data model in this 22-minute video tutorial. Explore the process of integrating UA events with GA4, understand recommended events and parameters, and discover how to implement GA4 tags. Gain insights into creating an effective implementation plan for transitioning your event tracking to GA4. Follow along as the instructor demonstrates practical techniques for adapting your existing UA event structure to GA4's updated framework, ensuring a smooth transition to the new analytics platform.

Introduction
Integrating UA to GA4 Events
Recommended Events
Recommended Parameters
GA4 TAG
Implementation Plan
Conclusion