Monetizing Apps on Windows 8 and Windows Phone 8 Platforms

Explore the lucrative opportunities for app monetization on Windows 8 and Windows Phone 8 platforms in this 39-minute conference talk from Parse Developer Day 2013. Gain insights into the rapidly growing Microsoft app ecosystem, learn key strategies for building and monetizing apps, and discover how to leverage third-party SDKs and services like Parse and Facebook. Delve into the new features of Windows 8.1 that enhance app monetization potential, and understand the wide reach of Windows devices. Get tips on effective app monetization, improving developer productivity, and acquiring new users through enhanced discoverability in the Windows Store. Learn about partner tools, SDKs, and services available for both Windows 8 and Windows Phone development, and access valuable developer resources to jumpstart your app creation process.

Intro
Windows 8 developer opportunity WINDOWS STORE
Windows Phone Platform momentum
Windows 8: Windows reimagined
Windows Devices – same app, wide reach Tablets
Windows 8 features
Windows 8.1: Free for all Windows 8 PCS
Windows 8.1 updated APIs
Windows 8.1 new APIs User interface
Tips for Effective App Monetization
Improve Developer Productivity & UX
Acquire New Users • Windows Store for better app discoverability via 'Spotlight
Windows 8 Partner Tools, SDK & Services Partner Services - Tap into offerings and resources from partners
Windows Phone Partner Tools & Services
Developer Resources: one-stop-shop