YoVDO

Leap Into Live - How to Rock Your Instagram Live Videos

Offered By: Ecamm Live via YouTube

Tags

Instagram Courses Digital Marketing Courses Social Media Marketing Courses Livestreaming Courses Content Strategy Courses Video Production Courses Audience Engagement Courses

Course Description

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
Learn creative and strategic ways to excel at Instagram Live videos in this 39-minute session with globally-recognized Instagram expert Jenn Herman. Discover techniques for promoting your live videos to increase viewership, generating higher engagement during broadcasts, and creating content that captivates your audience. Explore topics such as the benefits of Instagram Live, strategies for attracting and retaining viewers, planning for replay views, utilizing features like pinned comments and question stickers, determining optimal broadcast duration, encouraging viewer actions, and leveraging saved content. Originally aired during the Leap Into Live Streaming Bootcamp in April 2020, this comprehensive guide provides valuable insights for businesses and individuals looking to enhance their Instagram Live presence and overall social media strategy.

Syllabus

Intro
Benefits of Instagram Live
How to Get People to Show Up
How to Keep Your Audience Engaged
How to Plan for Replay Views
How to Pin Comments
Question Stickers
How Long to Live
Get People to Take Action
Save Share
Wrap Up


Taught by

Ecamm Live

Related Courses

Content Strategy for Professionals: Engaging Audiences
Northwestern University via Coursera
Writing for the Web
Open2Study
Content Strategy for Professionals: Expanding Your Content’s Reach
Northwestern University via Coursera
Content Strategy for Professionals: Capstone Project
Northwestern University via Coursera
The Importance of Listening
Northwestern University via Coursera