Making the Best of Imperfect Data - Reflections on an Ideal World

Explore a thought-provoking keynote address from CHI PLAY 2014 that delves into the challenges and potential solutions for handling imperfect data in game design. Join Mike Ambinder from Valve Corporation as he reflects on an ideal world for Games User Research. Discover insights on overcoming biased methodologies, incomplete information, and data limitations in informing game design choices. Learn about speculative approaches to solving common issues and envision the future possibilities in the field. Drawing from psychology, real-world examples, technological advancements, and optimism, gain valuable perspectives on creating less biased processes, obtaining more comprehensive data, and expanding the scope of investigations in game user research.

CHI PLAY 2014 Keynote: Mike Ambinder - Making the best of imperfect data