Be a Facebook Ads Pro with Dekker: Facebook Advertising
Offered By: Udemy
Course Description
Overview
What you'll learn:
- Facebook Ads
- Facebook Advertising
- Facebook Marketing
- B2C Advertising & B2B Marketing
- Social Media Marketing
- Social Media Advertising
- B2C Facebook Ads
- B2B Facebook Ads
Welcome to the ultimate course on Facebook ads! Become a top 1% Facebook ads pro in just a few hours with a top Udemy Facebook Ads course.
Your instructor mastered Facebook ads for over a decade & served as a VP of Marketing for aGoogle accelerator startup & as a Global Marketing Manager for Sony PlayStation. Learn how to generate leads, acquire customers, and produce massive growth with stellar profits.
He helped countless companies--large & small--with Facebook ads and social media advertising. He also taught college-level digital marketing & received his MBAfrom the #1 marketing school--the Kellogg School of Management. This is where the father of marketing himself, Philip Kotler, teaches.
Some of the key things you’re going to learn in this groundbreaking Facebook ads course:
What separates the top 1% of Facebook ads marketers from the bottom 99%?
Advanced Facebook targeting using LeadEnforce (to target followers of certain pages, influencers, competitors, etc & use LinkedIn targeting criteria within Facebook ads!)
A deep understanding of how awareness ads work at scale. Most Facebook ads "gurus" ignore this objective completely because they don't understand how large-scale Facebook ads work and how to spend budgets wisely.
How to run & optimize complex B2B & B2C Facebook ads funnels for both short-term profit and long-term growth--simultaneously!
How to generate leads and convert those leads into paying customers - using highly targeted Facebook ads
How to run a massive campaign like a Fortune 500 advertiser (without a big budget!)
How to run a proper B2B & consumer awareness campaign that reaches customers based on how informed they are
How to measure success using key B2B & B2C benchmarks and Facebook advertising KPIs
How to combine Facebook ads with other channels like LinkedIn, Google & YouTube
How to set up retargeting and sophisticated Facebook marketing funnels
How to build custom, highly targeted lists for Facebook ads
How to create and promote content for each stage of the Facebook ads marketing funnel
Lead generation best practices
How to build Facebook ads that will make people buy your product now and long into the future
SECTION 1: B2B Facebook Ads (Business-to-Business Ads)
SECTION 2: B2C Facebook Ads (Business-to-Consumer Ads)
This course is for anyone involved in digital marketing & Facebook ads, including advertising consultants, marketing managers, brand managers, social media managers, and entrepreneurs. Let’s get started!
Taught by
Dekker Fraser, MBA
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