YoVDO

Business 327: Retail Strategy

Offered By: Study.com

Tags

Digital Marketing Courses Forecasting Courses Consumer Behavior Courses Competitive Advantage Courses

Course Description

Overview

Business 327 has been evaluated and recommended for 3 semester hours and may be transferred to over 2,000 colleges and universities. With this self-paced course, you get engaging lessons, expert instructors who make even the most challenging business topics simple, and an excellent resource for getting a head start on your degree.

Syllabus

  • Ch 1. Introduction to Retail Strategy
  • Ch 2. Understanding Retail Opportunities
  • Ch 3. Market Knowledge & Forecasting
  • Ch 4. Retail Strategy & Attractive Market Segments
  • Ch 5. Creating a Competitive Advantage
  • Ch 6. New Market Entry Strategies
  • Ch 7. Growth, Mature & Declining Markets
  • Ch 8. Marketing Strategies & Digital Marketing
  • Ch 9. Retail Strategy & Consumer Behavior
  • Ch 10. Strategic Retail Planning
  • Ch 11. Evaluating Retail Performance
  • Ch 12. Required Assignments for Business 327

Related Courses

Consumer Behavior in Microeconomics
Independent
Curso fundamental de microeconomía
Miríadax
Introduction to Marketing
University of Pennsylvania via Coursera
Основы микроэкономики (Microeconomics Principles)
Higher School of Economics via Coursera
An Introduction to Consumer Neuroscience & Neuromarketing
Copenhagen Business School via Coursera