Go Further with Your Google Analytics Data

Get even more from your Google Analytics data! Find out how to control the data you collect, combine data from other sources, and learn about your options if you need enterprise Analytics features.

After completing this Google Analytics learning path, you'll be able to:

• Customize and manage how data is collected in your Analytics property
• Import and combine business data, and export data for further customization
• Describe the enterprise features available in Analytics 360 properties

Customize Analytics Data for Your Business Needs

Every business is different and has different digital analytics needs. Learn how to customize your data and what options you have, to get the most out of your Analytics property.

• Control How Data Is Used in Google Analytics
• Combine Business Data in Google Analytics
• Connect Google Analytics with Other Tools
• Export Google Analytics Data to BigQuery
• Get Enterprise Features with Analytics 360