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Wedding Photography 3: Setting Up Your Business

Offered By: Skillshare

Tags

Wedding Photography Courses Social Media Marketing Courses Branding Courses Pricing Strategy Courses Market Analysis Courses Client Acquisition Courses

Course Description

Overview

Wedding photography is an amazing side business or full-time career. On average, wedding photographers make $3,000 per wedding. Some charge $10,000 or more per wedding. Every business has to start somewhere. In this course, we’ll show you exactly how to set up your wedding photography business from building a website and branding to putting together packages and getting your first client.

If you're interested in using your photo skills to make people happy (and make money), this is a great course for you! We recommend taking the other courses in this series - How to Shoot a Wedding and Posing a Couple for Wedding or Engagement Shoot - for a complete education in Wedding Photography.


Syllabus

  • Course Introduction
  • Project: Pick a Company Name
  • What type of wedding photographer are you?
  • Equipment you need to get started
  • What camera brand is the best?
  • Where should you buy camera equipment?
  • Picking a name for your company
  • Launching a Website
  • Creating wedding photography packages
  • Pricing for success
  • How to get your first client
  • The importance of contract
  • The wedding photographer philosophy
  • Taking care of business on the wedding day
  • Overview of what to photograph
  • Wedding day equipment check
  • Wedding day considerations - day vs nigh
  • Do you need an assistant or second shooter
  • How much to pay a second shooter
  • Scheduling the wedding day
  • Intro to success
  • Being happy - Tips from a wedding photographer
  • Making it a business and sticking to it
  • Building out your portfolio
  • Dealing with saturated photography markets
  • Competing with the family photographers for jobs
  • Working with other vendors for success
  • Using social networks to expand your business
  • Testimonilas - Yelp, Wedding Wire, The Knot
  • Thank You

Taught by

Phil Ebiner

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