The art of the proposal: How to create web proposals that win projects

Writing a well-crafted, professional, and relevant proposal can be the difference between landing your dream client and spending eternity in a project-less desert.

Being a freelancer can be difficult. You have to own your craft, keep up with the latest skills and techniques, market yourself, and manage your clients. How do you find time to write proposals?

Proposals are one of the most dreaded parts of being a self-employed creative. But with the right tools and the right know-how, you can save time while bringing in more clients. Being able to create a killer proposal will get you more interested/ing leads, more referrals, and ultimately better clients. 

This class covers how to write proposals, what to include, how to think critically about your strengths, and how to use SaaS tools to save time.

What you'll learn:

• What components should go into proposals, and what sections should be left out.

• How to make multiple types of proposals and know when to use them.

• How many proposals can be templates and how many should be customized per client.

• How to build effective estimates that increase trust and transparency.

• How to save time using online tools like Proposify and Nusii.

What you'll build:

At the end of the class, we'll get our hands dirty and actually create a proposal using the tools and techniques covered in the class. You'll walk away with a proposal that is usable and ready to send (or a generic, if you prefer).

• Welcome to the class!
• First thing to do
• Types or proposals
• Components of proposals
• Going over tools for improving proposals
• How much do you customize?
• Types of estimates
• Our technique, in depth costs of everything
• The class project
• Keep the learning going