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✅ Scale Your Business with Facebook Ads. Learnings from spending $150 Million.

Offered By: Skillshare

Tags

Facebook Marketing Courses Digital Marketing Courses Copywriting Courses Audience Building Courses Campaign Optimization Courses

Course Description

Overview

Want to learn the exact strategy for profitably scaling your business with Facebook ads? This class is for you!

Join growth marketer Jack Paxton for examples, guides, checklists, and instructions on how to set up your Facebook ad account, then how to scale it using prospecting and re-marketing correctly while setting up campaigns optimized to leverage top or bottom of the funnel messaging.

We'll cover: 

  • All the factors that go into creating a profitable Facebook ad account.
    • Top of the funnel
    • Bottom of the funnel
    • Copy
    • Creative
    • Targeting
    • Audience building
    • Account structure

This class is for anyone in a marketing role. No prior knowledge is needed, but a basic understanding of Facebook ads will help.

Why you should join:

  1. Learn how to scale your business with Facebook ads
  2. How to create converting ads
  3. How to create a long term marketing funnel on Facebook

Presented by Jack Paxton. The founder of TopGrowthMarketing.com and vyper.io.


Syllabus

  • Introduction
  • Why You Should Use Facebook Ads to Scale
  • Intro to Facebook Ad Accounts
  • The Profitable FB Ad Account Setup
  • How to Create Converting Ads
  • Setting Up the Bottom of the Funnel
  • Setting Up the Top of the Funnel
  • How to Find Converting Audiences
  • Optimizing Top of the Funnel Campaigns
  • Optimizing Bottom of the Funnel Campaigns
  • Conclusion
  • Bonus 01 - IOS Updates & Tracking

Taught by

Jack Paxton

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