Analyzing Macro-Environmental Factors Using Creately

By the end of this 2 hour-long guided project, you will be fluent in identifying and analyzing business markets and how to discover their attractiveness to new products and services. This project is designed to engage and harness your visionary and exploratory abilities. You will be using proven models in competitive strategy and the program Creately to explore and analyze these models. This is an important step for individuals or companies wanting to explore new markets for products or services. We will practice critically examining external factors that could affect the business sector. You will engage in evaluating through examples and hands-on practice examining factors effecting business including Political, Economic, Social, Technological, Legal, and Environmental. You will be ready to take an entrepreneurial idea through a scientific and logical process, helping you validate your ideas for new business or service.

• Project Overview
• This course was developed to engage and harness your visionary and exploratory abilities. During this course, you will be using proven models in competitive strategy. Together we will explore factors identifying and analysing business macro-environmental factors and how to derive threats and opportunities from your analysis. This is an important step for individuals or companies wanting to explore new markets for products or services. By the end of this project, you will be fluent in identifying and analysing business markets in order to discover the factors affecting their potential including Political, Economic, Social, Technological, Legal, and Environmental. You will generate solutions that can be used as part of your future business plan presentation to lenders or business stakeholders, making it an integral part of your digital tools portfolio.