Social Selling Benchmarks and Scorecard

Offered By: LinkedIn Learning

Tags

Social Selling Courses Data Analysis Courses Relationship Building Courses Key Performance Indicators (KPIs) Courses Benchmarking Courses

Course Description

Overview

Learn how to use benchmarks and analytics to drive your social selling to the next level.

Syllabus

Successfully Using Social Selling

Elevate your social selling program

1. Why Social Selling

Benefits of social selling
Sales and marketing collaboration
Integration with sales and marketing systems
Competitive benchmarking

2. How to Optimize Social Selling

Get your execs on board
The right tools
Specific goals
Build relationships first

3. Measuring Success

Overcoming challenges of measurement
Set up sales benchmarks
Consider other social selling benchmarks
Analyze and improve

4. Social Selling Scorecards

The right KPIs to measure
How to set up a sales scorecard
Scorecard visibility
Reporting on ROI

Conclusion

Next-level social selling

Taught by

Mark Fidelman

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