Social Media Marketing Tips

Offered By: LinkedIn Learning

Tags

Social Media Marketing Courses Google Analytics Courses Livestreaming Courses Infographics Courses Content Strategy Courses Hashtags Courses

Course Description

Overview

Learn useful tips for marketing on all social media platforms.

Syllabus

Introduction

The importance of social media marketing

1. Social Media Content Strategy

Research the market
Types of social media content
Creating a content calendar
Content syndication

2. Social Media Content Types

Live streaming
Video content
Infographics
Image content

3. Social Media Discoverability

Hashtags
Collaborations
Trends
Brand ambassadors and social influencers

4. Measuring the ROI of Social Media Campaigns

Google Analytics for social media
List building on social media
Vanity metrics
Improve engagement

Conclusion

Next steps

Taught by

Sam Dey

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