Marketing on Pinterest

Learn how to engage with the millions of Pinterest users out there who use the social media platform to share their creative passions. Discover how to reach your target audience.

Introduction

• Engage your customers using Pinterest

1. Get Started

• Why market your business on Pinterest?
• How Pinterest works

2. Pinterest for Business Features

• Pinterest terms of service
• Educational materials and platform
• Pinterest Analytics
• Rich Pins

3. Set Up Your Business Pinterest Account

• Basic setup
• Exploring the profile page
• Tips to create a powerful profile page
• Exploring brand boards
• Tips to create great boards
• Add Pinterest to your website

4. Craft Your Marketing Strategy for Pinterest

• Define your marketing goals
• Set up boards strategically
• Decide which boards to create
• Create Pins strategically
• Build engagement into your strategy

5. Advanced Pinterest Marketing Techniques

• Tools for marketing on Pinterest
• Run a Pinterest contest
• SEO for Pinterest

6. Pinterest Ads and Promoted Pins

• Get started with ads and promoted pins
• How to create an ad campaign
• Track conversions
• Create an audience
• Measure analytics

Conclusion

• Next steps