Marketing on Facebook: Managing a Company Page

Find out how to manage a company page on Facebook, a Meta platform, including how to keep your company page secure, how to use Meta Business Suite, and much more.

Introduction

• Getting started with Facebook company pages

1. How to Optimize Your Facebook Company Page

• Using Facebook's About section on your company
• Using Facebook's profile and header on your company page
• Using Facebook's call-to-action button on your company page
• Using Facebook's Newsfeed on your company page

2. Posting and Responding on Your Facebook Company Page

• Setting up settings and notifications on your company page
• Managing access on your company page
• Creating a plan to manage Facebook messages for your company

3. Managing Your Page with Meta Business Suite

• Managing your Inbox in Meta Business Suite
• Using Planner to publish content to your Facebook page
• Using Insights to assess your Facebook page performance

Conclusion

• Continually manage your Facebook company page