YoVDO

Improve SEO for Your Website

Offered By: LinkedIn Learning

Tags

Search Engine Optimization (SEO) Courses Social Media Marketing Courses Content Marketing Courses Keyword Research Courses On-Page SEO Courses Off-Page SEO Courses Website Optimization Courses Google My Business Courses Video Marketing Courses

Course Description

Overview

Learn SEO strategies that can help you boost traffic to your website. Get tips for using key SEO tools, building authority, creating a content marketing strategy, and more.

Syllabus

Introduction
  • It's time to do SEO right
1. Core Concepts
  • Understanding SEO
  • SEO components
  • Domain authority
2. Key SEO Tools
  • Understanding Google keywords
  • Keyword research
3. On-Page SEO
  • Important website pages
  • Tags
  • Create a silo structure for your website
  • Submitting sites to search engines
4. Off-Page SEO
  • Building authority
  • Google My Business
  • Creating a content marketing strategy
  • Content marketing strategy schedule
5. An Introduction into Content Marketing
  • Content mix
  • Social media marketing
  • Video marketing for SEO
Conclusion
  • Next steps

Taught by

Sam Dey

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