YoVDO

Explore a Career as a Marketing Specialist

Offered By: LinkedIn Learning

Tags

Marketing Courses Digital Marketing Courses Search Engine Optimization (SEO) Courses Social Media Marketing Courses Content Marketing Courses Brand Management Courses Marketing Analytics Courses Link Building Courses

Course Description

Overview

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Are you interested in a career as a marketing specialist? Explore the most critical marketing skills you'll need—from social media to SEO and beyond.
  • Learn the fundamentals of digital marketing.
  • Learn to use social media in your marketing strategy.
  • Learn to leverage SEO principles for effective marketing.

Syllabus

Courses under this program:
Course 1: Marketing Foundations
-Discover the core concepts and basic analytic skills that every new marketer needs to know.

Course 2: Digital Marketing Foundations
-Learn the key skills, strategies, and techniques of digital marketing—a key skill to support the success of your brand and business.

Course 3: Social Media Marketing Foundations
-Learn how social media has changed the marketing landscape, how to best leverage social in an overall marketing strategy, and the best practices for social media campaigns.

Course 4: SEO Foundations
-Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.

Course 5: Content Marketing Foundations
-Explore the extraordinary value of content marketing and how it can benefit a business if executed properly.


Courses

  • 0 reviews

    1 hour 36 minutes

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    Learn the key skills, strategies, and techniques of digital marketing—a key skill to support the success of your brand and business.
  • 3 reviews

    1 hour 32 minutes

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    Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.
  • 0 reviews

    1 hour 17 minutes

    View details
    Learn how social media has changed the marketing landscape, how to best leverage social in an overall marketing strategy, and the best practices for social media campaigns.
  • 0 reviews

    53 minutes

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    Explore the extraordinary value of content marketing and how it can benefit a business if executed properly.
  • 0 reviews

    1 hour 16 minutes

    View details
    Discover the core concepts and basic analytic skills that every new marketer needs to know.

Taught by

Marta Dapena-Baron, Brad Batesole, Brian Honigman and David Booth

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