Drawing Vector Graphics: Brand Character Design

Offered By: LinkedIn Learning

Tags

Vector Art Courses Branding Courses Adobe Illustrator Courses Graphic Design Courses Brand Guidelines Courses

Course Description

Overview

Learn how to design a compelling brand character using the world's leading vector illustration software: Adobe Illustrator.

Syllabus

Introduction

Welcome

1. Project Research and Preparation

Mining information
Choosing an appropriate style
Defining aesthetic

2. Creating Brand Character

Drawing character ideas
Building brand character
Creating a brand logotype
Coloring brand character
Creating secondary brand graphics

3. Final Brand Character Assets

Brand character guidelines
Brand character usage samples

Conclusion

Next steps

Taught by

Von Glitschka

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