Creativity: Generate Ideas in Greater Quantity and Quality

Challenges preconceived notions about creativity and provides valuable tools that will help unlock this skill to help you generate better ideas faster.

Introduction

• Creativity and problem-solving
• Getting the most out of this course

1. Creativity Basics

• Problem solving, part 1
• Problem solving, part 2
• The role of relevance
• The role of novelty, part 1
• The role of novelty, part 2

2. The Building Blocks of Motivation

• Purpose
• Restriction
• Motivation

3. The Role of Play in Creative Thinking

• The characteristics of play
• Working creative muscles
• Strategic play

4. Creative Hurdles

• Artistic vs. creative
• Inspiration vs. motivation
• Pushed forward vs. pulled back
• Present vs. aware
• Effort vs. value
• Input vs. output, part 1
• Input vs. output, part 2

Conclusion

• Final thoughts