Become an SEO Expert
Offered By: LinkedIn Learning
Course Description
Overview
An SEO expert plays a vital role in helping companies build their businesses and attract new customers through web traffic. Learn the fundamentals of SEO, and discover how to analyze and optimize your site, and create an effective strategy for your SEO efforts.
- Learn the fundamental principles of search engine optimization.
- Practice technical, content, and offsite optimization.
- Know how to assess and analyze site SEO.
Syllabus
Courses under this program:
Course 1: Learning Local SEO
-Learn the most important tasks and strategies to keep your business ranked highly in search results.
Course 2: SEO: Keyword Strategy
-Learn about how to increase the quantity and quality of visitors to your website with strategic keywords and search engine optimization (SEO.)
Course 3: SEO: Link Building
-Links are still the best way to get to the top of search results. Learn smart link-building strategies to improve your site's SEO and traffic.
Course 4: SEO Foundations
-Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.
Course 5: SEO: Videos
-Learn about how to increase the size and quality of your video audience with strategic marketing and search engine optimization (SEO).
Course 6: International SEO
-Get SEO tips for attracting and retaining a global audience. Learn how to optimize your website for different countries and languages.
Course 7: SEO: Optimize Your Social Media Profiles
-Find out how to build an SEO strategy for your social media marketing activities. Learn how to positively impact your company’s overall visibility within major search engines.
Course 8: Marketing Tools: SEO
-Find out how to use today's top SEO tools for technical optimization, content optimization, offsite optimization, and competitive research.
Course 9: Technical SEO
-Take your SEO expertise to the next level with this supportive introduction to technical SEO for marketers.
Course 10: SEO: Ecommerce Strategies
-Drive better results for your business. Get strategies for optimizing your online store to improve page rankings and build traffic.
Course 1: Learning Local SEO
-Learn the most important tasks and strategies to keep your business ranked highly in search results.
Course 2: SEO: Keyword Strategy
-Learn about how to increase the quantity and quality of visitors to your website with strategic keywords and search engine optimization (SEO.)
Course 3: SEO: Link Building
-Links are still the best way to get to the top of search results. Learn smart link-building strategies to improve your site's SEO and traffic.
Course 4: SEO Foundations
-Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.
Course 5: SEO: Videos
-Learn about how to increase the size and quality of your video audience with strategic marketing and search engine optimization (SEO).
Course 6: International SEO
-Get SEO tips for attracting and retaining a global audience. Learn how to optimize your website for different countries and languages.
Course 7: SEO: Optimize Your Social Media Profiles
-Find out how to build an SEO strategy for your social media marketing activities. Learn how to positively impact your company’s overall visibility within major search engines.
Course 8: Marketing Tools: SEO
-Find out how to use today's top SEO tools for technical optimization, content optimization, offsite optimization, and competitive research.
Course 9: Technical SEO
-Take your SEO expertise to the next level with this supportive introduction to technical SEO for marketers.
Course 10: SEO: Ecommerce Strategies
-Drive better results for your business. Get strategies for optimizing your online store to improve page rankings and build traffic.
Courses
-
Get clear insights and practical tips on how to develop a solid SEO keyword strategy.
-
Get SEO tips for attracting and retaining a global audience. Learn how to optimize your website for different countries and languages.
-
Learn the most important tasks and strategies to keep your business ranked highly in search results.
-
Find out how to use today's top SEO tools for technical optimization, content optimization, offsite optimization, and competitive research.
-
Drive better results for your business. Get strategies for optimizing your online store to improve page rankings and build traffic.
-
Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.
-
Links are still the best way to get to the top of search results. Learn smart link-building strategies to improve your site's SEO and traffic.
-
Find out how to build an SEO strategy for your social media marketing activities. Learn how to positively impact your company’s overall visibility within major search engines.
-
Learn about how to increase the size and quality of your video audience with strategic marketing and search engine optimization (SEO).
-
Take your SEO expertise to the next level with this supportive introduction to technical SEO for marketers.
Taught by
Sherry Bonelli, Matt Bailey, Anson Alexander, David Booth, Sam Dey and Dana DiTomaso
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