YoVDO

An Insider's Guide to Today's Music Biz: 6 Marketing and Promotion

Offered By: LinkedIn Learning

Tags

Business Courses Music Courses Photography Courses Music Production Courses Videography Courses Music Marketing Courses

Course Description

Overview

Learn how to market and promote your music and turn music consumers into permanent fans.

Syllabus

Introduction
  • Welcome
  • Identifying your target
  • Elements of a successful plan
  • Music
  • Configurations
  • Formats
  • Sequence of songs & singles
  • Musical reference points
  • Demographics
  • Presentation
  • Photographs
  • Videos
  • Radio
  • Touring
  • Publicity
  • Online

Taught by

Steve Rennie

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