AI Essentials for Marketers
Offered By: LinkedIn Learning
Course Description
Overview
Embrace the AI revolution in the world of marketing. Whether you’re a seasoned professional or just starting out, this learning path will help you leverage AI for marketing success. Develop a comprehensive plan to integrate AI into your campaigns and explore its potential for personalization and automation. Elevate your marketing career by unlocking the transformative power of AI.
- Identify high-impact AI use cases for marketing.
- Automate marketing workflows with AI tools.
- Harness AI to boost SEO strategies and tactics.
- Unlock the potential of AI-driven content generation.
Syllabus
Courses under this program:
Course 1: Introduction to Artificial Intelligence
-Get a simplified overview of the top tools in artificial intelligence.
Course 2: Generative AI for Digital Marketers
-Learn about generative AI breakthroughs, opportunities and risks for marketers, and strategies digital marketers can use to integrate AI tools into creative workflows.
Course 3: How to Generate Marketing Leads with AI
-Get the knowledge and skills you need to leverage artificial intelligence for lead generation.
Course 4: Nano Tips for Using ChatGPT for Marketers with Ross Simmonds
-Learn how you can use ChatGPT and AI to help your realize your marketing goals.
Course 5: How to use ChatGPT for Content Creation
-Explore the key features and capabilities of ChatGPT for social media content creation.
Course 6: Nano Tips for Using Generative AI Tools for Better Marketing Outcomes with Joanna Yung
-Get quick, bite-sized tips on using AI to revolutionize your marketing. Each video is less than two minutes long, so you can make learning fit into even your busiest days.
Course 1: Introduction to Artificial Intelligence
-Get a simplified overview of the top tools in artificial intelligence.
Course 2: Generative AI for Digital Marketers
-Learn about generative AI breakthroughs, opportunities and risks for marketers, and strategies digital marketers can use to integrate AI tools into creative workflows.
Course 3: How to Generate Marketing Leads with AI
-Get the knowledge and skills you need to leverage artificial intelligence for lead generation.
Course 4: Nano Tips for Using ChatGPT for Marketers with Ross Simmonds
-Learn how you can use ChatGPT and AI to help your realize your marketing goals.
Course 5: How to use ChatGPT for Content Creation
-Explore the key features and capabilities of ChatGPT for social media content creation.
Course 6: Nano Tips for Using Generative AI Tools for Better Marketing Outcomes with Joanna Yung
-Get quick, bite-sized tips on using AI to revolutionize your marketing. Each video is less than two minutes long, so you can make learning fit into even your busiest days.
Courses
-
Get a simplified overview of the top tools in artificial intelligence.
-
Learn about generative AI breakthroughs, opportunities and risks for marketers, and strategies digital marketers can use to integrate AI tools into creative workflows.
-
Explore the key features and capabilities of ChatGPT for social media content creation.
-
Get the knowledge and skills you need to leverage artificial intelligence for lead generation.
-
Learn how you can use ChatGPT and AI to help your realize your marketing goals.
-
Get quick, bite-sized tips on using AI to revolutionize your marketing. Each video is less than two minutes long, so you can make learning fit into even your busiest days.
Taught by
Doug Rose, Martin Waxman, MCM, APR, Lorenzo Johnson, Ross Simmonds, Nicky Saunders and Joanna Yung
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