A Systematic Creative Process for Designers

Need to create on command? Learn a methodical approach for generating design ideas, from rough concept to polished product, that allows for spontaneity along the way.

Introduction

• Introducing a systematic creative process for designers
• What is a systematic creative process?
• Discover your personal creative style

1. The Client

• Establishing scope of work
• Quoting creative projects

2. Discovery

• Gathering critical information
• Defining a client's expectations

3. Strategy

• Slow boiling ideas
• Deductive ideation

4. Creative Work

• Picking an appropriate style
• Thumbnail drawing
• Refined drawing
• Building with shapes
• Building with strokes
• Building with symmetry
• Combined build methods
• Designing with type
• Art directing yourself
• Presenting design directions
• Presentation mockups
• Handling client feedback
• Setting up final deliverables

5. Creative Support

• Creating a brand standards style guide
• Social media images
• Proactive creativity

6. Finishing a Project

• Organizing your project files

Conclusion

• Goodbye