Learn B2B Product Fundamentals
Offered By: Salesforce via Trailhead
Course Description
Overview
Explore the Salesforce products that power digital transformation for B2B businesses.
- Transform your businesses with a single, integrated CRM platform.
- Grow your business, boost productivity, and make smart decisions with Sales Cloud.
- Supercharge your agents with omni-channel tools and an intelligent service platform.
- Get introduced to the platform, navigate use cases, and build custom functionality.
- Use the commerce data model to plan, manage, and organize your B2B Commerce stores.
- Enhance your storefront experience with promotions, product details, and localization.
- Learn how the advanced features in Salesforce CPQ help optimize sales from lead to cash.
- Learn how Salesforce Billing optimizes the relationship between Finance and Sales.
- Learn best practices for channel sales and partner portal management in Sales Cloud.
- Learn how to use Salesforce settings to share CRM data securely with partners.
- Learn about Field Service and set service territories.
- Learn what Pardot is and how it can help you market to other businesses.
- Learn how admins and business users can integrate apps and data with MuleSoft Composer.
Syllabus
- Salesforce Customer 360
- Discover Salesforce Customer 360
- Get to Know Customer 360
- Tour the Customer 360 Solution Portfolio
- Sales Cloud Basics
- Get to Know Sales Cloud
- Grow Your Business with Sales Cloud
- Measure Sales Metrics that Matter
- Learn About the Salesforce Platform Advantage
- Service Cloud Basics
- Get to Know the Service Cloud Platform
- Resolve Cases Faster
- Deliver Omnichannel Service
- Learn About the Salesforce Platform Advantage
- Salesforce Platform Basics
- Get Started with the Salesforce Platform
- Discover Use Cases for the Platform
- Understand the Salesforce Architecture
- Navigate Setup
- Power Up with AppExchange
- B2B Commerce on Lightning Experience Data Model
- Get to Know the B2B Commerce Data Model
- Organize Your Store
- Organize How Buyers Access Your Store
- Salesforce B2B Commerce Storefront Experience
- Highlight Products and Promotions
- Add Product Details
- Localize Your Storefront
- Support Your Buyer’s B2B Journey
- Salesforce CPQ Features
- Continue Your CPQ Journey
- Understand Product and Price Rules
- Understand Advanced Approvals and Advanced Order Management
- Discover How CPQ Treats Time
- Salesforce Billing Basics
- Get Started with Salesforce Billing
- Manage the Billing Process
- Give Finance a Helping Hand
- Deploy and Integrate with Salesforce Billing
- Channel Management and Partner Portal Strategy
- Develop Your Channel Strategy
- Establish the Foundation of Your Portal
- Set Goals for Your Channel
- Recruit and Onboard Your Channel Partners
- Manage and Grow Your Channel
- Share CRM Data with Your Partners
- Launch Your Trailhead Playground
- Create a Partner Portal, Enable Partner Account and Users, and Add Members
- Set Your Org's External Org-Wide Defaults
- Set Up Account Roles and the Role Hierarchy
- Use Sharing Rules for External Users
- Use Site-Specific Sharing
- Share Data Using an Account Relationship
- Field Service Basics
- Get Started with Field Service for Salesforce
- Enable Field Service and Create Service Resources
- Configure Territories and Set Operating Hours for Service
- Pardot Lightning App Basics
- Get Started with Pardot Lightning App
- Learn How to Navigate Pardot Lightning App
- Learn Pardot Administration Basics
- MuleSoft Composer Basics
- Get to Know MuleSoft Composer
- Explore MuleSoft Composer
Tags
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