Capstone: Making the Case for AI
Offered By: Emory University via Coursera
Course Description
Overview
Put everything you learned in the AI in Marketing Specialization into practice in this capstone project. This course asks learners to explore AI implementations in marketing--connecting to customer equity, demonstrating generative AI's content production capabilities, and describing its impact on customer experience.
Syllabus
- AI in Marketing Capstone Project
- Put everything you learned in the AI in Marketing Specialization into practice in this capstone project.
Taught by
David Schweidel
Tags
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