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Corporate Foresight

Offered By: Fundação Instituto de Administração via Coursera

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Strategic Management Courses Strategic Planning Courses Value Creation Courses Innovation Management Courses Trend Analysis Courses

Course Description

Overview

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Participants learn methods to scan the external environment, identify emerging trends, and develop scenarios for informed decision-making. The course emphasizes proactive planning and innovation strategies, enabling organizations to navigate uncertainties and capitalize on emerging opportunities.

Syllabus

  • Introduction & Initial Concepts
    • Trajectory refers to the path or course of an object, system, or organization over time, influenced by various factors and forces. It involves analyzing past trends, current conditions, and future possibilities to project and understand the direction and potential outcomes.
  • Corporate Foresight & Agents
    • In this week we will see the principal framework for Corporate Foresight and discuss the agents involved in this process.
  • Agents II
  • Value Creation and Tools
  • Applying the concept

Taught by

Samantha Mazzero

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