The Business of Film

Find out how movies are funded, made and marketed

Making a film is a creative exploit, but just like any other business, the aim is also to make money.

This online course will show you how. It has been created with Pinewood Studios – the leading provider of studio services to the global screen-based industries.

Using the value chain concept and independent film case studies, it provides a practical, in-depth exploration of key business decisions.

It asks: why do films fail? Why are intellectual property and copyright important? Why do films get public funding? And what is the relationship between marketing, box office returns and film success?

This course is aimed at those who already have a basic understanding of film production.