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Responsible Brand Purpose - Brompton Bikes' Vision for Planet and Society

Offered By: TEDx via YouTube

Tags

Leadership Courses Corporate Social Responsibility Courses Environmental Impact Courses Company Culture Courses Urban Mobility Courses Sustainable Transportation Courses

Course Description

Overview

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Explore responsible brand purpose with Brompton Bikes CEO Will Butler-Adams OBE in this 17-minute TEDx talk. Gain insights into Brompton Bikes' vision for the planet and society, and discover how this vision is reflected through the brand, company culture, and employee mindset. Learn about the intersection of business, sustainability, and social responsibility from a leader in the cycling industry. Understand how a company's purpose can drive both commercial success and positive impact on the world.

Syllabus

Will Butler-Adams OBE on responsible brand purpose | Will Butler-Adams OBE | TEDxGreekStStudio


Taught by

TEDx

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