Vision, Mission and Strategic Management in Business

Offered By: NPTEL-NOC IITM via YouTube

Course Description

Overview

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Explore the fundamental concepts of organizational strategy in this comprehensive lecture covering vision, mission, market-oriented strategic approaches, strategy hierarchy, business value chain analysis, demand forecasting techniques, and customer-product profitability assessment. Gain valuable insights into developing and implementing effective business strategies to drive organizational success and competitive advantage.

Syllabus

Vision, Mission and Strategy

Taught by

NPTEL-NOC IITM

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