The Global Privacy Control - Exercising Legal Rights at Scale

Explore the concept of exercising legal privacy rights at scale in this USENIX Enigma Conference talk. Delve into the challenges of managing personal data across thousands of companies and learn about the Global Privacy Control initiative. Understand how new privacy laws worldwide are empowering consumers and enabling delegated rights exercise. Examine the evolution from the "Do Not Track" effort to current legally binding universal signals and global settings. Discover how the Global Privacy Control allows users to transmit data-sharing preferences to websites automatically. Investigate technical issues, organizational involvement, and comparisons with past attempts. Analyze the impact of new laws like the California Consumer Privacy Act and explore the potential limitations and future implications of privacy signals. Gain insights into making privacy rights practically workable in the digital age.

Intro
Whats the problem
What should we do
optin
ban it
Global Optout
Privacy Regulators
Heterogeneous Rights
Global Privacy Control
Ribbons
Broadcast Signal
Organizations Involved
Technical Issues
GitHub
Have We Tried This Before
Do Not Track
The Downfall
Whats Different
New Laws
California Consumer Privacy Act
California AG
Other States
Does it work
How pervasive is it
CCPA loopholes
CCPA optouts
Limitations
Reoptin
Global Privacy Controls
Privacy Signals
Other Privacy Signals
Secondary Sharing
What if this works
Conclusion