Surfing the Motivation Wave to Create Security Behavior Change - Masha Sedova - USENIX Enigma - 2018

Explore the critical role of motivation in driving security behavior change in this 22-minute conference talk from USENIX Enigma 2018. Delve into Masha Sedova's insights on why traditional security awareness programs fall short and learn innovative strategies to motivate employees towards better security practices. Discover how to leverage both predictable and unpredictable security events to create positive motivation, simplify security actions, and effectively communicate with your workforce. Gain valuable takeaways on surfing the motivation wave to enhance your organization's security culture and drive meaningful behavioral changes beyond mere training.

Intro
I want my employees to be better at security
Training Doesn't Work
Rethinking Communications
Unrealistic Expectations
Security Action Can Be Simplified
What about things that are hard to do?
When Does Motivation Occur?
Naturally occurring Motivation
"Generating" Motivation
How to Create Positive Motivation
Takeaways