Get Paid on Mobile

Explore monetization strategies for mobile games in this 32-minute conference talk from Unite Austin 2017. Learn about Unity's tools for in-app purchases (IAP) and advertising, with expert insights on implementation across different game categories. Discover best practices for pricing, product types, and ad placement through technical demonstrations and real-world examples. Gain valuable knowledge on Unity's open auction ads platform and its potential to maximize revenue for publishers. Dive into topics such as whale behavior, IP pricing, promotion techniques, and the differences between in-game and brand advertising. Follow along with Unity Editor demos and code examples to enhance your understanding of mobile game monetization.

Introduction
Enabling Developer Success
Making More Money
Code
Statistics
Unity Editor Demo
Product
Product Types
Product Types Examples
Price
Whale Behavior
IP Pricing
Promotion
Best Practice
Announcement
Felix Promo
InGame vs Brand Advertising
Best Practices for Ads
Examples
Demo
Placement
Best Practices
Bad Placement
Recap