The ZIP Code Reality: Where You Live Matters - Geographic Opportunity and Community Resilience

Explore the geographical impact on job growth and economic opportunities across the United States in this insightful conference talk. Delve into McKinsey's county-by-county analysis of strengths and weaknesses, examining projections that suggest 60% of net job growth by 2030 will occur in just 25 cities. Learn about the 13 segments of geographic opportunity, including urban cores, niche cities, and trailing cities. Discover how communities are creating opportunities despite challenging data, and understand the importance of geographic mobility in the changing job landscape. Gain valuable insights from experts Andre Dua, Mary C. Daly, and David Brooks as they discuss the future of work, automation potential, and the role of local policies in shaping economic outcomes. Examine the concept of "zip code economies" and its significance in understanding regional disparities and opportunities. Reflect on the importance of education, faith in capitalism, and bringing one's whole self to work in fostering economic growth and personal success.

Intro
Job Transformation
Automation Potential
Impact of Automation
This Is Not A Simple Story
The 13 Segments
The Urban Core
The Urban periphery
Niche cities
Small powerhouses
Trailing cities
The darkest orange
The lighter orange
What does it tell you
Geographic mobility
Domestic outflow
Summary
Cause for Concern
Mobility
Penny Pritzker
Chris Gladwyn
Penny Pritzker and Zip Code Economies
Marys Background
Marys Journey
Faith in Capitalism
Education
Rush Jetty
Halloween
Local policy
The wave of the future
Dreams
Bring the whole self to work
I met a guy in South Dakota
The neighborhood is the unit of change
Microcultures