The Psychology of Money and Spending It

Explore the intricate relationship between psychology and financial behavior in this insightful TEDx talk by Dr. Carol Yip. Delve into the human science of spending habits and discover how our complex interactions with money affect the quality of life we lead. Learn to reconcile feelings and thoughts about needs and wants to achieve a happier life with reduced financial stress. Examine topics such as the cashless society, digital marketing, advertising, peer pressure, and social media's impact on spending. Gain valuable insights into Maslow's Hierarchy, perception, and Cognitive Behavioral Therapy as they relate to financial decision-making. Dr. Yip, a leading advocate for personal financial education and sustainable retirement in Malaysia, shares her expertise to promote financial literacy and intelligence across various demographics, empowering individuals to understand how their mindset and behaviors influence their financial situations.

Introduction
Cashless society
Digital marketing
Psychology of money
Advertising
Peer Pressure
Social Media
Maslows Hierarchy
Perception
Cognitive Behavioural Therapy
Conclusion