The Evolving Landscape of Sports Content Consumption
Offered By: Web Summit via YouTube
Course Description
Overview
Explore the dynamic world of sports content consumption in this insightful Web Summit conference talk featuring Nakisa Bidarian, Don Cornwell, and David Katz. Delve into the evolving landscape of media distribution, examining how various sports leagues and properties adapt to changing consumer preferences. Discover the impact of technology, including Virtual Reality and mobile devices, on sports viewing experiences. Learn about the shift towards direct-to-consumer models, the rise of OTT platforms, and the challenges faced by traditional media companies. Gain valuable insights into the differences between European and American sports markets, the importance of understanding consumer behavior, and the ongoing battle against piracy. Analyze the potential of American sports in Europe and the future of live fight rights in this comprehensive discussion on the future of sports media consumption.
Syllabus
Intro
Sports leagues and properties
Are you a media company
What do you think
Media mentality
Europeans vs Americans
Sports leagues
Technology
Virtual Reality
iPhone
Super Bowl
Direct to consumer
Hybrid
OTT
Unbundling
ESPN
The Post Game
Biggest Threat to Business
Talent
Understanding the consumer
Live fight rights
Embracing new technology
Piracy
Football
Soccer
NFL
American sports in Europe
Taught by
Web Summit
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