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Go-to-Market Strategies for Dual-Use Companies

Offered By: Stanford University via YouTube

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Course Description

Overview

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Explore go-to-market strategies for dual-use companies in this Stanford seminar presented by Steve Blank. Gain insights into effectively navigating sales to both commercial and government customers, with a focus on Silicon Valley collaborations with the U.S. government. Learn about overcoming regulatory, business, and technological challenges to achieve exceptional innovation addressing national issues and societal challenges. Part of the "Silicon Valley & The U.S. Government" speaker series, this talk offers personal accounts from technology experts, business executives, and public service leaders who have paved the way for government and industry collaboration in accelerating private sector innovation and shaping the future of technology.

Syllabus

Stanford Seminar - Silicon Valley & The U.S. Gov: Go-to-Market Strategies for Dual-Use Companies


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Stanford Online

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