YoVDO

Small Business Marketing Using YouTube

Offered By: Coursera Project Network via Coursera

Tags

YouTube Marketing Courses Social Media Marketing Courses Video Production Courses Audience Engagement Courses

Course Description

Overview

In this 1-hour long project-based course, you will learn how to use YouTube to promote your small business, how to create a YouTube channel, how to customize your channel to attract the right audience, how to post videos, how to collaborate with other channels to improve client reach, how to interact with clients, and how to use YouTube analytics. This course will benefit small business owners with limited to no social media marketing experience. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Syllabus

  • Small Business Marketing Using YouTube
    • By the end of this course, learners will know how to use YouTube to promote their small business. They will know how to create a YouTube channel using a Gmail account, how to customize their channel to attract the right audience, how to post videos, how to collaborate with other channels to improve client reach, how to interact with clients, and how to use YouTube analytics.

Taught by

Julia Arteno

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