Leveraging Graph Analytics, Visualization and Path Analysis for Customer Experience Improvement

Explore how RBC is utilizing advanced data analytics techniques to enhance customer experience and operational efficiency in this 15-minute conference talk from the Toronto Machine Learning Series. Learn from Senior Data Scientist Brechann McGoey as she discusses the growing need to understand client behavior, identify points of friction, and anticipate future events within the banking industry. Discover how RBC is building tools that leverage graph analytics, visualization, and path analysis to connect millions of data points across various systems and channels. Gain insights into how these innovative approaches are uncovering opportunities to improve customer satisfaction and streamline operations at one of Canada's leading financial institutions.

RBC Presents: Leveraging graph analytics, visualization and path analysis to provide value to RBC