Creative Basics 101 - How to Make a Logo

Learn the creative basics of logo design in this comprehensive 57-minute video tutorial from Adobe. Explore different logo types, essential components, and design principles with expert guidance from freelance brand identity designer Andrew Hochradel and Creative Director Nick Longo. Follow along as they demonstrate the logo-making process from sketch to vector, covering must-haves, common mistakes, and best practices. Gain hands-on experience as the instructors create logos from sketches, explain construction methods, and showcase techniques like smoothing and working with type. Perfect for aspiring designers and those looking to enhance their branding skills.

Start
Logos - Logo design types
Pieces of a logo - Symbols, Icons, and Index
Logo Design: Must Haves
Logo Design: Mistakes
Logo Design: The Good
Logo Design: Principles
Nick creates a logo from a sketch
Andrew creates a logo from a sketch
Nick explains his trident construction
Andrew explains his trident construction method
Redrawing over logo - smoothing tool
Nick continues his logo - working with type - reflect tool
Promo for what’s to come on Office Hours
Nick refines the logo