Marketing in the Digital Age
Offered By: Web Summit via YouTube
Course Description
Overview
Explore the evolving landscape of marketing in the digital era through this insightful 19-minute conference talk by David Jakubowski from Facebook at Web Summit. Delve into key concepts such as social connection, fitness, cross-device strategies, and native advertising. Gain valuable insights on adapting marketing approaches to the rapidly changing digital environment and learn how to effectively reach and engage audiences across various platforms. Discover the three essential words that encapsulate successful digital marketing strategies in today's interconnected world.
Syllabus
Introduction
Social Connection
Fitness
Crossdevice
Native
Three Words
Taught by
Web Summit
Related Courses
How Gen Z Consumes NewsWeb Summit via YouTube Opportunities for Climate and Ocean Innovation - Our Modern Scientific Revolution
Web Summit via YouTube Tear Up the Rulebook - The New Seed-Stage Landscape
Web Summit via YouTube Owning Your Niche - Monetise Your Fans' Attention
Web Summit via YouTube How to Keep Growth Alive with Creator and Influencer Partnerships
Web Summit via YouTube