Marketing in the Digital Age

Offered By: Web Summit via YouTube

Course Description

Overview

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Explore the evolving landscape of marketing in the digital era through this insightful 19-minute conference talk by David Jakubowski from Facebook at Web Summit. Delve into key concepts such as social connection, fitness, cross-device strategies, and native advertising. Gain valuable insights on adapting marketing approaches to the rapidly changing digital environment and learn how to effectively reach and engage audiences across various platforms. Discover the three essential words that encapsulate successful digital marketing strategies in today's interconnected world.

Syllabus

Introduction
Social Connection
Fitness
Crossdevice
Native
Three Words

Taught by

Web Summit

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