Marketing for Social Good

Embark on a thought-provoking journey exploring the intersection of marketing, sustainability, and ethical consumption in this TEDx talk by Sumire Stanislawski. Discover how marketing strategies can be harnessed for social good, promoting mindful consumption and positive global impact. Gain insights from Stanislawski's expertise as a professor at Tokyo International University, where she specializes in marketing theory and consumption research. Learn how the collision of marketing principles and sustainability concepts can reshape our approach to consumerism and contribute to a better world. Delve into the potential of social marketing to drive meaningful change and foster more conscious consumer behaviors.

Marketing for Social Good | Sumire Stanislawski | TEDxTIU