Machine Learning on Madison Avenue
Offered By: The Aspen Institute via YouTube
Course Description
Overview
Explore the intersection of technology and creativity in modern advertising through this 52-minute conference talk from The Aspen Institute's Aspen Ideas Festival. Delve into how AI-driven campaigns and unconventional branding strategies are reshaping marketing, potentially fostering greater trust with younger generations. Gain insights into the evolving narrative of advertising as industry leaders discuss the impact of machine learning on Madison Avenue and the redrawing of marketing boundaries in the digital age.
Syllabus
Machine Learning on Madison Avenue
Taught by
The Aspen Institute
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