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Leap Into Live: Captioning as a Critical Content Strategy

Offered By: Ecamm Live via YouTube

Tags

Content Strategy Courses Digital Marketing Courses Social Media Marketing Courses Livestreaming Courses Trust Building Courses Business Growth Courses Audience Engagement Courses

Course Description

Overview

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Discover how captioning can revolutionize your content strategy in this 58-minute video from Ecamm Live's "Leap Into Live" series. Explore the critical role of words in enhancing visual content and learn techniques to effectively spread your message across various platforms. Delve into topics such as taking your business from growth to scale, avoiding groupthink and confirmation bias, and understanding the differences between linear and exponential growth. Examine strategies for building trust with your audience, compare social media platforms like Facebook and LinkedIn, and analyze audience bounce rates. Learn about restreaming techniques and the importance of being heard. Originally aired during the Leap Into Live Streaming Bootcamp in April 2020, this session, led by Dan, provides valuable insights on optimizing your content for maximum impact and reach.

Syllabus

Intro
How to take your business out of growth into scale
Groupthink
Confirmation Bias
Linear vs Exponential
Strategy vs Tactics
Static vs Dynamic
Know Like Trust
Facebook vs LinkedIn
Audience Bounce Rates
Linear Growth
Strategy
Example
Pinterest
LinkedIn
Twitter
Restream
Trust
When you are heard
Questions


Taught by

Ecamm Live

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